Everyday I pinch myself because I currently have one of the fastest growing YouTube channels in the UK with a combined digital audience of over 3 million. Through my platforms, I’ve carved a niche to share my opinions on fashion, beauty, travel, lifestyle and personal growth. I’m candid, conversational, keep it 100% and bring a fresh perspective, and there are people out there who care to listen - crazy I know!
These opinions have taken me to places I never thought imaginable. I’ve travelled the globe to areas of the world I didn’t even know existed, worked with some of the biggest brands in the world, became a published author and launched my own products.
I understand what it takes to build a successful social media based business, foster deep and meaningful connections with my audience and the brands I work with, turn over 7 figures and still be relevant over a decade later.
I want to share my pearls of wisdom, pitfalls, red flags, cheat sheets, crib notes (all the things they don’t tell you) so that you don’t have to make the same mistakes I did and you can create a platform/brand of your own.
When it comes to building a brand identity you have to find your story, your reason to be, your niche in this space.
Follow the Black, Style & Fluencer here on Instagram @PatriciaBright.